Releasing the Reframing Implementation Guide

You’ve been patiently waiting, and we’re delivering! In order to help the National Reframing Network implement the Building Well-Being Narrative most effectively, this week we released the much-anticipated Implementation Guide. The National Reframing Initiative’s new practical and accessible online implementation guide features user-friendly recommendations, troubleshooting strategies, tips, and real-world examples for each of the four […]

The Philanthropy Journal recently published a feature on the National Human Services Assembly and our National Reframing Human Services Initiative. The piece details the history of the initiative and the ongoing need for reframing, along with exploring a few of our lessons learned and some thoughts on implementation of the researched-based communications strategy. Below is […]

True reframing integration means weaving the approach into the fabric of your organization, making it automatic and easier to adopt for staff now and in the future. Beyond simply reframing specific content, sustainability is achieved when reframing is established as the lens through which to make communications, development, and policy decisions across the organization. One […]

To kick-off the unofficial start to Summer, we’re sharing the experiences of reframing trailblazer, Judith Gethner, founding Executive Director, Illinois Partners for Human Service, a statewide coalition of over 800 organizations. Since 2009, Illinois Partners has been leading research and campaigns to rebrand and reframe human services throughout the state. Gethner was also a very […]

Continuing our series featuring leaders in the human service field, we spoke with Marlo Nash, Senior Vice President of Public Policy and Mobilization, Alliance for Strong Families and Communities (Alliance), who is spearheading its Building Well-Being Narrative. The Alliance’s leadership and commitment to reframing human services over the past two years has included working with […]